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It's Raining ccTLD's

 by: Jennifer Chiera

By now you've probably noticed the onslaught of unfamiliar domain name extensions popping up here and there. Like most domain name professionals, you've probably sat at your computer pondering whether or not you should kick out the extra cash to register some of these domain names... why?

Keywords! While droves of individuals place an extreme value on the domain names extension, I firmly believe that the extension has nothing to do with the success or failure of the domain name. While certain ccTLD's (Country Code Top Level Domains) gain popularity, others leave little to be desired. Mostly because of certain restrictions placed on the domain extension by it's sponsoring organization.

Those ccTLD's made available nationwide, or at least with no registration restrictions are, of course, going to be more popular than ones limited to corporations of the country for which it stands.

What determines popularity. People do. How do we increase the popularity of these alternative domain names? Marketing, and education. The best thing to do is make people aware that they do, in fact, have other options.

Just because .cc is technically the country code for the Cocos (Keeling) Islands, or .ad is for Andorra doesn't mean you have to market it that way. Use some creativity in choosing the best name possible. People remember creative names.

Again, I cannot stress the importance of keywords. The part of the domain name before the extension is, and always will be the most important aspect of the domain name. So, if your question is, should I buy or invest in ccTLDs, the answer is yes. Though the present return on these alternative domain names is minimal in comparison to the .com, the future looks promising for certain ccTLDs, for example, Beauty.cc sold for $1,000,000; setting a record for the highest amount paid for a non .com! I'd say the proof is in the pudding, not to beat an old cliché to death.

About The Author

Jennifer Chiera


Webmaster/Investor


DomainBash.com - http://www.domainbash.com


DotTown.com - http://www.dottown.com


DomainAppeal.com - http://www.domainappeal.com


webmaster@domainbash.com


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While the threat from hackers is low for individuals, a more serious threat to personal privacy comes from unscrupulous moviechannel companies that operate websites for quick quids. Many moviechannel sites require you to register before you can use its services. Often you must provide personal information, such as your name, street address, and e-mail address. Then as you browse the site, data is collected as to which pages you visited, how long you remained on each page, the links you clicked, what terms you searched, and so on. After a number of visits to the site, a personal profile emerges. The question is, what do moviechannel site operators do with this information?

Most claim that they use it to personalize your experience on the site. For instance, if a moviechannel site learns that you are interested in moviechannel, the next time you visit the site, you might be presented with an article or advertisements for that and related products. But some moviechannel websites sell this information to marketers, which means that you may find yourself receiving unwanted catalogs from garden suppliers. Our preferred retailer does not do this.

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